모바일 환경에서 효율적 정보 전달을 위한 시각적 입력 강화 방법으로서 색채 연구

A Study on the Color as the Visual Input Enhancement Method for Efficient Information Delivery in Mobile Environment

초록

The purpose of this study was to find colors and methods that are more efficient for Hangeul(Korean alphabet) users to accept selective information first in a mobile environment. A total of 53 South Korean smartphone users were tested using ‘Font Color' and 'Text Highlight Color', which are ‘Visual Input Enhancement’ methods. There are six colors(red, green, blue, cyan, magenta, yellow) used in this experiment. ‘Font color’ is a method of changing the color of letters, and ‘Text highlight color’ is a method of filling the background colors behind the letters. Fifty-three subjects were asked to perform an experiment that was to evaluate the identification, readability, preference, and memory test for the six colors applied to two Visual Input Enhancement methods. Identification and readability assessment used the Likert scale. The subjects were more likely to prefer ‘Font color’ than ‘Text highlight color’, and the assessment of identification and readability was also higher for ‘Font color’. In the method ‘Font color’, red was well-received for identification and readability, and preference was also high. In method ‘Text highlight color’, yellow was well-received for identification and readability, and preference was high. Memory test used the text extracted from the Korean language textbook for the third grade of elementary school. In the ‘Font color’ method, red words were recalled the most, followed by green and blue. In the ’Text highlight color’ method, the word highlighted by yellow color was recalled the most, followed by the cyan and magenta. When using ‘Font color’ and ‘Text highlight color’ for information highlighting purposes, the contrast between text and background should be considered. We expect that our results will be helpful for improving better information delivery in mobile environments.

키워드

시각적 입력 강화; 색채; 모바일 환경; 정보 전달; 대비; Visual Input Enhancement; Color; Mobile Environment; Information Delivery; Contrast
제목
모바일 환경에서 효율적 정보 전달을 위한 시각적 입력 강화 방법으로서 색채 연구
제목 (타언어)
A Study on the Color as the Visual Input Enhancement Method for Efficient Information Delivery in Mobile Environment
저자
서승희; 이윤진
DOI
10.17289/jkscs.34.3.202008.44
발행일
2020
저널명
한국색채학회논문집
권
34
호
3
페이지
44 ~ 54