Cultural Identity, Social Capital, and Social Control of Young Korean Americans: Extending the Theory of Intercultural Public Relations

초록

Through 10 in-depth interviews and 2 focus groups, this exploratory study examines how young Korean Americans perceive cultural identity, utilize social capital, and identify conflicts that arise between themselves and their significant others, particularly focusing on how they integrate Korean and American culture. The findings reveal that young Korean Americans have multifaceted, situational identities, which go beyond existing cultural stereotypes, maximize their religious-based social capital and human capital, and experience a varying range of cultural tensions and conflicts in social settings. Therefore, situational cultural identity, a new category of intercultural public relations is suggested, and implications for the practice of public relations are discussed.,I'm definitely someone who has Korean heritage so that's the box I'm going to check. It makes me wonder about the larger project of the census; what it really means to check that box and what that supposedly will tell someone about our society.... I'm not sure what the census will do except to count people because we won't have enough categories, we won't have enough boxes and that day would probably be a great one. Chang-rae Lee (CNN, 2010), Korean American author and writer,